Our principals have over 40 years of marketing, media and financial experience and over 20 years of digital expertise combined.

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Jonathon Shaevitz

Managing Director

Jonathon Shaevitz has over 20 years of experience in strategic planning, business development, operations management, and organizational development. He founded Capital Strategies in 2001 help growing organizations plan, manage, and optimize their growth. Jonathon has pioneered an approach to growth strategy and unifies analytical discipline and practical experience to define which strategies/solutions are ideal for Capital Strategies’ clients. The firm is known for quickly and collaboratively working with client teams to develop optimal strategies and drive their implementation.

Prior to this, Jonathon successfully launched seven businesses; including raising over $25 million in capital for his last startup, InSite Services, an ASP to leading energy companies around the country. He has also served as a work-out consultant, helping financial services companies restructure.

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Joan Gugliotta

Vice President

A true integrated marketing pioneer and digital veteran, Joan brings with her over 20 years of media, marketing and integrated program experience. She started her career in traditional media and made the leap to online marketing and media 14 years ago, as lead Digital Marketer for the Major League Baseball Players Association (Think New Ideas) and as online Media Director for American Express (Digitas). She started in integrated marketing as Promotion Director at Rolling Stone, then as Integrated Marketing Director at Merkley and Partners.